Illustration by Casey Webb
Instagram is one of the best social media platforms for visual artists and, thanks to hashtags, it’s also one of the easiest for new followers to find you. Not only should you have an Instagram account if you’re an artist, but you should also use your account wisely. The smarter and more efficient your social strategy is, the sooner you and your work can become popular. Start sooner rather than later and build up great habits.
Posting your work
Uploading your work
Instead of taking dark, low quality pictures of your work to upload, try sending high quality images to your email and saving the images to your phone for easy upload straight to Instagram. If you must use the camera on your phone to photograph your work then be sure to take the pictures in natural lighting for best results.
Captioning your work
Tell us a story- let us know what inspired you, or give us an idea on how it was made.
When it comes to posting on Instagram or any other social media platform, be sure to check out this article on what artists should and shouldn’t post.
Hashtag your work
Hashtags can be a great way to gain followers. The trick is to use popular hashtags that people actually search for. You can either paste them straight into the caption of the picture, or post them in the comment section once your picture has been posted. Either way, your picture will still show up in the search results for said hashtag. Just be sure not to list any more than the limit of 30 hashtags per picture.
To make hashtagging your pictures quicker, compile a list of the hashtags most relevant to your work from the list below, and save them to the notes section of your phone for easy access to copy and paste.
Popular Hashtags for Art and Photography
#art #artist #artsy #painting #illustration #drawing #draw #sketch #sketchbook #paper #pen #pencil #gallery #masterpiece #creative #graphic #graphics #artoftheday #instaart #instaartist #wip #artistsoninstagram #abstract #abstractart
#photography #photographer #photo #photos #pic #pics #picture #pictures #snapshot #picoftheday #photooftheday #exposure #composition #focus #capture #moment
Connecting with others
Sometimes it’s easier to find people than it is to have them find you. Search some of the above hashtags that are of interest to you and like some of the pictures you find to connect with other artists.
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